Today’s Gen Z gift registrants want to do everything online, often on their iPhone 14. They want to start a registry, add products, remove products, edit quantities, and view purchases. They don't want to call the store to do this.
In the adoption of digital tools, another trend is also at play: female shoppers are busier than before. Today, more women graduate from college than men. Women are increasingly doctors, CEOs, and world leaders. (Italy just welcomed its ...
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Do you follow us on FACEBOOK? What about INSTAGRAM? We encourage you to click on our links and give us a follow ... we're posting images of product, decorating ideas, videos of product areas and more on a daily basis ... even if you just want to look/watch for entertainment purposes!!! (yes, we know we're not the best at video, but we're trying!!!)
In this time of uncertainty, how can your store help customers? I recommend reviewing the strategies of two retailers. The Fisherman's Wife (in North Carolina) and Elizabeth Clair's (in Mississippi) are promoting pick up and curbside delivery. Buying online and picking up in store is referred to as "BOPIS."